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Relationship Management Conference 2009 Part 1
Thank you to everyone that attended our conference in London - 12th and 13th October. We reworked the Arts and Culture track this year, as part of the wider Relationship Management Conference. A significant element of the programme were guest speakers, from Arts and Cultural organisations across the...
Posted to
Weblog
by
Kieran Healey
on 10-14-2009
TT 0.0.1 Real Estate
Welcome to today's Ticket Talk. One of the positive attributes of an online presence is that it effectively levels the playing field for every venue. You can have capacity for 50 people, but have a website akin to a venue for 5000. There are a wide variety of small scale sttractions, venues and festivals...
Posted to
Weblog
by
Kieran Healey
on 05-15-2009
Even More Potential
I got some feedback on the Potential Revenue Report I put up last month and have made some improvements. Some folks told me that promoters who are used to working with Ticketsmasher (ack!) always ask for reports on free seats totaled by price level. One client told me she manually counts every unsold...
Posted to
Weblog
by
Nicholai Burton
on 02-11-2009
How Do You Welcome New Clients?
photo by Crossing Sparks When patrons become associated with your organization, either by purchasing tickets or signing up to receive information, do they receive any kind of introductory materials? How do you go about getting lists of new people who have expressed this interest? One great, fully-automated...
Posted to
Weblog
by
Nicholai Burton
on 10-13-2008
Create maps of your patrons using free online tools
Check out the guest post I wrote today on The User's Edge blog. I explain how to use the RE Export module and a free service called Map a List to create a Google Maps mashup. These tools are not RE-specific though; you can run Marketing Mailing queries and generate a spreadsheet of address info,...
Posted to
Weblog
by
Nicholai Burton
on 08-15-2008
Choose Your Own Order Details
Patron Edge contains a pretty nice feature that allows you to enter additional order information based on the price type chosen. While you will need to write your own reports for the captured data, you have a lot of flexibility with what it can do. Here are a few ideas for using special order details...
Posted to
Weblog
by
Nicholai Burton
on 08-13-2008
Filling in the blanks in reports
Imagine this scenario: You have started using the ZIP Code Analysis report pretty regularly to decide where to spend your advertising dollars, but you know that some people slip through without having the marketing or ZIP Code information entered by a user and your data could be more accurate. In Patron...
Posted to
Weblog
by
Nicholai Burton
on 07-08-2008
Send an SMS blast to patrons using free online tools
You've used Patron Edge for a while, gotten the hang of Marketing Mailing, and are pretty good at generating lists for brochures and email blasts. But have you considered the possibility of using the system to send out an SMS blast to the mobile phones of your subscribers? In the past, if you wanted...
Posted to
Weblog
by
Nicholai Burton
on 06-24-2008
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