As featured in Fundraising Success By Lawrence Henze, Managing Director, Target Analytics , a Blackbaud company The more you know about your lapsed donors — their characteristics, interests and relationships to your organization — the better prepared you are to recapture these donors or, more importantly...

From The Nonprofit Times You Don't Have to Send Holiday Greetings to Everyone Database modeling and donor history deciding who will get holiday solicitations by Michele Donohue, featuring Matt Cobbett, the director of cooperative database products at Target Analytics Nonprofit direct mailers are...

From The Philanthropy Journal By Katherine Swank, consultant at Target Analytics, a Blackbaud Company Women, as a group, are increasingly impacting fundraising efforts in the U.S.; however, their philanthropic objectives can differ significantly from men's. Women tend to focus on specific sectors...

Cambridge, MA (March 18, 2009) – Target Analytics, a Blackbaud (Nasdaq: BLKB) company, today released the 2008 donorCentrics ™ Internet Giving Benchmarking Analysis. Key findings from the Analysis indicate that over the past few years, online giving has become an increasingly significant source of new...

From the article: "The number of donors fell a median 3.8% in the first half of 2008 from a year earlier, while revenue declined a median 2.4%, according to an analysis of donations to 74 groups by Target Analytics, a consulting firm to non-profits. Though the number of donors has been falling for...