One of the most interesting webby things I get to do here at Blackbaud is produce, host, and edit all of our podcasts. Podcasting is a great way for any organization to create inexpensive social media that is informational, portable, and shareable. We have three different brands of podcasts here at Blackbaud...

We talk a lot about nonprofits using the social web to attract and engage donors, but the concepts trend more towards awareness than action. Using MySpace or YouTube to deliver your message to a broad audience is one thing - getting them to act is another. That’s where SixDegrees.org , AOL Instant Messenger...

Using the Social Web , also referred to as Web 2.0 , is a great way for your nonprofit to reach donors and spread your message. Social sites are built to encourage sharing, and few things are more effective and inexpensive than viral marketing. While maintaining your own Web site will always be a priority...