During our conference we discussed segmentation and social media. Here are excerpts from those discussions. In particular delegates acknowledged that the demographics of their audience are evolving, whilst attendance had generally held well throughout...
Welcome to today's Ticket Talk. One of the positive attributes of an online presence is that it effectively levels the playing field for every venue. You can have capacity for 50 people, but have a website akin to a venue for 5000. There are a wide...