Connections
A blog by Steve MacLaughlin

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Creating a Social Networking Strategy (Part 1)
This is a follow-up to Creating a Social Networking Strategy (Part 0) that originally appeared on this blog and also as a guest post on Beth Kanter's blog . One of the key takeaways from Part 0 is that once you stop just playing around with social...
Blackbaud's Social Media for Nonprofits Web Seminar Series
Blackbaud has been doing another web seminar series. This one is all about Social Media for Nonprofits . This series will give you all the tools you need to fill your social media toolkit! Internet experts Jeff Patrick, president of Common Knowledge ...
Social Media Explained — 140 Characters at a Time
Social Media is another powerful communication channel just like person-to-person, telephone, direct mail, email, web, and text messaging. Social Media is different from traditional broadcast media, like newspapers, television, and film, because it allows...
Online Giving Trends in Higher Education
The Council for Advancement and Support of Education ( CASE ) recently released a report called "Click Here to Donate: Results of the CASE 2009 Survey of Online Fundraising." The report was prepared by Dr. Chris Thompson, former CASE Senior...
Seth Godin and the Problem with Non-Profits
Marketing maven Seth Godin often discusses the nonprofit sector in his books, blog entries, and speeches. He created a nice little uproar yesterday in the nonprofit social media world with a blog post called "The problem with non" that said...