Connections
A blog by Steve MacLaughlin

Blog Info











Blogroll

Browse by Tags

All Tags » email marketing (RSS)
Blackbaud's 2009 Relationship Management Conference - Day 2
It's the second full day of Blackbaud's 2009 Relationship Management Conference here in London. You can follow the conference on Twitter using the #bbeconf09 hashtag. I'm doing a sessions today called "The Changing Nature of Online Fundraising"...
NetWits Summer Camp - Day 5 - Online Metrics Demystified
NetWits Summer Camp wraps up today with session all about online metrics. I want to thank everyone that has attended all of the sessions so far this week. We've covered a lot of topics and materials over the past five days. The last session of the...
NetWits Summer Camp - Day 2 - Email Demystified
Today is the second day of Blackbaud's NetWits Summer Camp . The free web seminar series sold out quickly and yesterday's sessions about nonprofit websites was jam packed with people. The next session is later today and focuses on using email...
5 Questions Nonprofits Should Ask Before Sending an Email
Email marketing has come a long way in the nonprofit sector, but there are still some fundamental questions good senders should answer before they hit the send button. I'll be covering several email do's and don'ts at NetWits Summer Camp ...
More NetWits Summer Camp Sessions Added
We must be on to something. In just two days, Blackbaud is close to completely filling up NetWits Summer Camp , our free five-day series of web seminars about how nonprofits can better use the Internet. So we've gone ahead and added five more sessions...
Early Registration Reminder for Relationship Management Conference
Just a quick reminder for readers in the UK and Europe that the early registration deadline for Blackbaud's Relationship Management Conference is 31st July. The early registration offer is £329 per delegate. Full registration includes all sessions...
Digital Leap Conference in London
Today is the Digital Leap conference in London. It's all about fundraising, social networking, and online charity success in the UK and Europe. Digital Leap is being held at the ICO Conference Centre in central London. There are a great set of speakers...
5 Email Sins to Avoid
Every day nonprofits send out millions of email messages. And every day there are some common sins committed with email. Here are some common email sins that should be avoided: No Purpose Before you hit send — stop and ask yourself: Why am I sending this...
Is 99% Failure Acceptable?
I am spending a lot of time these days looking at numbers. Lots and lots of numbers. Mostly because I'm working on a new book and exploring the wonderful and strange world of online fundraising metrics. (More on that in future blog posts) One thing...
Recent Required Reading
There is a lot going on in the nonprofit world these days. Here are some excellent blog posts to keep you in the know. Study Provides A Baseline for Nonprofit Use of Social Networks Beth Kanter does a review of the Nonprofit Social Network Survey Report...
Taking Five Website Staples to the Next Level
Allison Van Diest, senior product marketing manager for Blackbaud’s Internet Solutions, has just published a new white paper called Beyond the Basics: Taking Five Website Staples to the Next Level. The recommendations come in part from findings in the...
NetWits Live @ San Francisco
A lot of people from the Blackbaud Internet Solutions team are in San Francisco for today's NetWits event. Blackbaud has teamed up with TechSoup Global to provide sessions on social networking, Web 2.0, email best practices, and more at this free...
Upcoming NetWits Live @ San Francisco Event
NetWits Live is coming to the Hyatt Regency in San Francisco. Blackbaud Internet Solutions has teamed up with TechSoup Global to provide sessions on social networking, Web 2.0, email best practices, and more at this free, one-of-a-kind, half-day event...