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As featured in Fundraising Success By Lawrence Henze, Managing Director, Target Analytics , a Blackbaud company The more you know about your lapsed donors — their characteristics, interests and relationships to your organization — the better prepared...
From Philanthropy Journal by Lawrence Henze, Managing Director of Target Analytics Many nonprofit professionals wonder if their organizations should perform prospect screening. The truth is, in a perfect world, nonprofits would be performing ongoing screening...
Many nonprofit professionals wonder if their organizations should perform prospect screening. The best plan of attack is to perform prospect screening only when it would be most beneficial and effective. But how do you determine that? In Target Analytics...
Lawrence Henze, managing director of Target Analytics shares his thoughts on planned giving trends in the January/February issue of Advancing Philanthropy , the member publication of AFP : If you have ever heard the industry axiom that planned-giving...