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Blackbaud in the News: 10 Things You Need to Know About Reactivating Lapsed Donors
As featured in Fundraising Success By Lawrence Henze, Managing Director, Target Analytics , a Blackbaud company The more you know about your lapsed donors — their characteristics, interests and relationships to your organization — the better prepared...
Blackbaud in the News: The Art of Donor Retention
From The NonProfit Times The Art of Donor Retention By Beth Isikoff, Blackbaud’s director of national account development When you reach out to your donors, what kind of picture are you painting? Constituent retention increasingly is, and will continue...
Blackbaud in the News: A Loyal Donor is a Retained Donor
By Melissa Busch, associate senior editor, FundRaising Success Donor retention boils down to loyalty. "If you have a loyal constituent, you are able to retain them," Blackbaud enterprise solutions engineer Samantha Cohen said at a Blackbaud...