Press Release: Blackbaud Announces The Ohio State University Will Use its CRM Solution to Unite Development, Outreach, and Engagement Efforts
Charleston, S.C. (October 28, 2009) - Blackbaud, Inc. (Nasdaq: BLKB), the leading global provider of software and related services designed specifically for nonprofit
organizations, today announced that The Ohio State University has selected Blackbaud Enterprise CRMTM as its new fundraising system.
"We are pleased The Ohio State University has selected Blackbaud Enterprise CRM as its fundraising technology platform for development and constituent engagement," said Marc Chardon, Blackbaud's chief executive officer. "By selecting Blackbaud Enterprise CRM, the University is investing in a future-proof platform that will bring unparalleled innovation to the higher education sector at a time when development, constituent engagement, and organization-wide visibility are critical."
Ohio State University has over 440,000 living alumni and enrollment of over 63,000 students on all campuses. The University selected Blackbaud Enterprise CRM to bring best technology and business practices to its major and planned giving, marketing and communications, Internet marketing, prospect research and management, and business intelligence across the University.
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