Press Release: Public Broadcasting Stations Enhance Online Efforts with Blackbaud Sphere and Team Approach

Charleston, S.C. (May 12, 2009) - Blackbaud, Inc. (Nasdaq: BLKB) today announced the increasing adoption of Blackbaud Sphere by public broadcasting stations to enhance online member acquisition and engagement. Since the addition of Sphere and Team Approach to Blackbaud's family of products, and the increasing desire of members to connect online, public broadcasting stations across the country are beginning to further realize the benefits of a unified view of members.

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